Augmented Reality is growing in popularity and provides consumers the opportunity to experience different products.
What is AR? Augmented Reality allows consumers to preview products or experience services before making a purchase.
The goal of Augmented Reality is to help the consumer make the correct choice the first time they purchase a product or service.
The following statistics and trends are brought to us by InvespCRO.
✅Augmented reality spending is expected to reach $60 billion by the end of 2020.
✅ 61% of shoppers prefer to make purchases on websites that offer AR technology.
✅35% of consumers believe Augmented Reality technology would entice them to shop more often.
✅40% of consumers are willing to pay a higher price for products they were allowed to preview in Augmented Reality.
How will your business integrate Augmented Reality into your current product and service offerings?