4 Ways To Stay Relevant In Today’s Marketing World

    This piece is brought to you by Tod Mesiner       As we approach graduation season, a popular topic that’s appearing on my social feeds is advice for those about to graduate. While this post is being published around the same time, I try not to wait until just this time of… Read More

4 Tools You Should Be Using To Create Dynamic Content via Sean Reilly

            Developing a talented content creation team is a competitive advantage in today’s marketplace.  Unfortunately, many small businesses don’t have the ability to hire a graphic designer or team of people to develop content.   Underdog Sports was able to ask Sean Reilly a few questions about graphic design and what… Read More

Why Small Businesses Must Have A Social Media Plan

           Small business employees are constantly being pulled in different directions.  Because of multi-tasking, creating a strategic social and digital media plan can be difficult. Underdog Sports understands the importance of a well thought out plan, and wanted to highlight an organization that has experience with this and does it successfully. … Read More

5 Ways TCU Baseball Adds Variety To Workouts

  (Image Credit: KRISTV http://www.kristv.com/story/34548601/tcu-ranked-1-in-college-baseball)      Zach Dechant spoke with me earlier in the year, while his team was preparing for the college baseball season.  I received great feedback from our readers and wanted to gain some more insight into his program and methodologies. To say the Horned Frogs had a great season in… Read More

3 Metrics Used By The Cleveland Indians To Measure Business Goals

           The 2016 Central Division and American League defending champions, Cleveland Indians, play their first home game of the 2017 season on April 11th against the Chicago White Sox. It’s no secret the Indians have struggled with home attendance for several years. In 2016, they were at the bottom of Major… Read More

Power of Email and Passion vs Emotion

     When I first graduated from college, I was involved in Strength and Conditioning. As someone who loved training, this seemed like a natural fit. It amazed me the influence a strength coach has over young student-athletes. You are viewed as a role model and someone who they can share their struggles and triumphs.   … Read More