4 NFL Teams and Their Brand Identities

       NFL Training Camps opened this past week. The start of training camp signals the beginning of a new season and identity for each team and organization in the NFL. Establishing a new organizational identity can be as simple as creating a new hashtag to reveal your companies mission supported by the team… Read More

5 Ways TCU Baseball Adds Variety To Workouts

  (Image Credit: KRISTV http://www.kristv.com/story/34548601/tcu-ranked-1-in-college-baseball)      Zach Dechant spoke with me earlier in the year, while his team was preparing for the college baseball season.  I received great feedback from our readers and wanted to gain some more insight into his program and methodologies. To say the Horned Frogs had a great season in… Read More

3 Exercises Every Pitcher Needs to Be Doing

       The middle and end of June is a busy time of year for baseball at all levels. School is out for summer, youth travel baseball tournaments are a weekend staple for families across the country. The College World Series has already (or very close) crowned a champion. Major League Baseball’s draft has… Read More

What Should Parents Look For In A Strength Coach?

Image Credit: Jordon Simmons Image; Nevada Football Program        Liberty Performance Training’s mission is to help improve athletic performance and promote a healthy lifestyle. Liberty aims to provide valuable resources for our clients.  We also want to help coaches, parents, and athletes throughout the country. Liberty Performance and I recently caught up with Jordan… Read More