Are your sponsorships actually working

     Underdog Sports started featuring sports businesses through our social media channels over the last couple of months. We wanted to highlight entrepreneurs who are making an impact in sports business and inspire other who have ideas, to take action.  I came across TRAK Software (formerly Sponsorship Buddy), and was impressed by the work they… Read More

4 Ways To Stay Relevant In Today’s Marketing World

    This piece is brought to you by Tod Mesiner       As we approach graduation season, a popular topic that’s appearing on my social feeds is advice for those about to graduate. While this post is being published around the same time, I try not to wait until just this time of… Read More

Progress Not Perfection

      This piece is brought to you by Tod Meisner.      Here were are. The Madness of March has begun. We’re nearly at the quarter pole of 2018. You’re probably already asking, “Where has the time gone?” Just yesterday you seemed to be gearing up for the holidays and now it’s just about baseball season.… Read More

4 Thoughts from Bold Worldwide CEO on #Sportsbiz in 2017

      Working at home is definitely not for everyone. I love it, because it fits my personality.  Being at home completely eliminates distractions. As someone who is easily distracted, this increases my productivity.      Over the last 3 years, I have began listening to podcasts throughout the day.  Sports business, leadership, marketing,… Read More